Introducing Dad Dash 2018
We recently took to the streets of London to film a concept we called Dad Dash, a series of challenges for three friends who happen to be fathers. Engaging in competition across the Capital, the dads play pranks on one another, explore Portobello market, and engage in a race across land and river to reach Queen Elizabeth Olympic Park. Real friends and family men, this was an opportunity for these fathers to take part in a challenge with a difference, where the pushchairs play key supporting roles.
Shot in June 2018 during the peak of the summer heatwave, watch as the drama unfolds in this tale of friendship, fatherhood and friendly competition. Challenges consist of a pushchair construction, where sabotage between the friends is present, followed by a race around Portobello market in a quest to find unique items, before ending in a sprint to the finish line at the ArcelorMittal Orbital in Queen Elizabeth Olympic Park.
In episode one our dads meet at undisclosed location in London facing their first challenge. Watch below to see how the drama unfolds, especially as one of the dads isn’t playing by the rules in their attempt to be the winner...
The second episode of Dad Dash takes us to the streets of the Capital in the market challenge, where the dads race around Portobello market to find their assigned items within a ten minute time frame. One dad is out for revenge after the previous challenge, whilst the winner of the previous challenge looks unstoppable…
In the final chapter of Dad Dash, our three fathers are locked in a race to the ArcelorMittal Orbital in London Elizabeth Olympic Park. Each dad takes a different form of transportation in a quest to reach the the final destination... Who will cross the finish line first?
Thank you to our partners:
This could not have been achieved without the following partners who helped make this project possible...Thank you all very much for playing a significant part in this film.
The Olympic Village, Elizabeth Park, Stratford
Portobello Road Sports
Larry Estrin at Old L.Ps and 45s
Pete at the Olive Bar
Gary at London Corporate Cabs
The Buckle Factory
The full movie:
View the complete experience in one sitting, watch the epic Dad Dash adventure in the full 26 minute movie.