iCandy has announced that they have parted ways with their Irish distributor in order to establish direct relationships with retailers in Ireland.

iCandy Commercial Director Martin Boyle said: “This decision has been made as part of our ongoing business growth strategy to ensure we retain control over how our pushchair products and brand is delivered into Ireland, and ensure consistency of quality from manufacture right through to delivery to our customer.”

iCandy are passionate about their brand and the service they provide, and with this in mind, carefully select retailers who they trust to offer the most personalised experience when selecting, purchasing and enjoying their pushchair products. This is the intention with the Irish market.

The company intend to launch the complete iCandy product range into Ireland from 1 August 2013. This will include the new Peach Jogger colours, Apple 2 Pear tandem twin and iconic Strawberry pushchairs.