The team of experts at Red Dot crowns the Raspberry with the ‘Product Design 2014’ accolade
Leading British pushchair brand, iCandy have been presented the Red Dot Design award for their latest innovation, the Raspberry. Not due to launch until summer 2014, the announcement has added to the great anticipation for the latest addition to the iCandy family.
Receiving various accolades in the nursery industry, the pioneering iCandy range has now also proven its worth to the Red Dot jury. Red Dot looks for the best achievements in international product design, “in the search for excellence” Red Dot presented iCandy with the Product Design 2014 award.
According to Red Dot, iCandy “succeeded against ambitious competitors” with 4,815 entries, “the Red Dot Award: Product Design received the highest-ever number of entries” for the Red Dot quality seal. The 40 international experts tested, assessed, criticised and discussed. “Due to the consistently high quality of the entries, it was not easy to make their decision. Only the best products were bestowed with the sought-after award for design excellence.” iCandy was one such manufacturer. For the iCandy brand, the recipe for innovation is British craftsmanship and no limits, such results are seen and felt in effortless performance throughout the iCandy range.
Professor Dr Peter Zec, founder and president of Red Dot added: “The Red Dot Jury has tested, discussed, in fact lifted and shaken every stroller submitted to the award. The iCandy Raspberry delighted our international jurors for its ability to grow with the child throughout many stages and sizes. The function and usage is simply excellent, and moreover, the light, beautiful organic shape makes it a pleasure to handle.”
Dr Peter Zec, Founder of Red Dot
The look of Luxury, Modernity and Style
The iCandy range is characterised by a beautiful, clean design, combined with first-class quality and technological innovation. iCandy’s latest pushchair, the Raspberry is a perfect example – a minimalist, innovative design providing multifunction for maximum comfort for baby and parent. Conceived by consumer feedback, the pioneering designers at iCandy created the ultimate pushchair to cater for the needs of the modern day parent. The highly adaptable seat unit is luxuriously soft, with added cushioning for a comfortable ride, made from a breathable, water resistant fabric for ease of cleaning. Styled to perfection, the Raspberry comes with a state-of-the-art wheel design to complement the innovative tyres with 4-wheel independent suspension, ensuring smooth strolling for both parent and child no matter the surface or bumps in the road. With its agile chassis, ease of fold and innovative, hidden spacious storage capsule, the quick and easy pushchair is the smart choice for urban adventures Lightweight, compact and manoeuvrable, the Raspberry is guaranteed to keep parents on the move, weighing an astonishing 8.4kg – the Raspberry is one of the lightest, most innovative pushchairs to be introduced to the market.
Martin Boyle, Managing Director of iCandy said “Congratulations to the iCandy team! iCandy pushchairs are renowned for their superior design quality and such successes underline our position as one of the leading international luxury pushchair brands. Through master engineering we’ve made the ride for baby seamless, safe and deliriously comfortable and the experience for the parent a pure pleasure.”
Bradley Appel (Joint CEO), Martin Boyle (Managing Director), Warren Appel (Joint CEO)
For more information on the iCandy Raspberry and Red Dot: